Creator Program

About the program

The NATULIQUE Creator Program rewards salons, stylists, and individual creators to make short-form video about NATULIQUE and the salons that use it. We believe the future of beauty is shaped by the people behind it. The hairdressers pushing creative boundaries, the colourists sharing their craft and the creators inspiring others to discover something new.

The opportunity

We’re looking for passionate hairdressers, colourists, beauty enthusiasts and content creators who love sharing what they do. You don’t need a huge following, a perfectly curated Instagram, or years of experience creating content.

We’re interested in your creativity, your personality, your story and the online community you’re building. Whether you’re an emerging stylist documenting your journey, a colourist creating incredible transformations, or someone that just loves sharing the human impact you're having on your clients, we’d love to hear from you.

As part of the NATULIQUE Creator Program, you’ll have the opportunity to collaborate with an international professional haircare brand, create inspiring content, connect with like-minded people and grow your personal brand alongside us.

What you’ll be doing

1. Create inspiring content. Share your creativity through behind-the-scenes moments and authentic storytelling about who you are, your values, and your impact.
2. Showcase your individuality. Bring your own style, personality and perspective to NATULIQUE through Instagram, TikTok and other social platforms.
3. Share our brand value. Experience NATULIQUE’s professional hair colour and care collections and share what makes them special to you.
4. Inspire your community. Introduce your audience to new ideas, techniques, products and the world of professional haircare.
5. Collaborate with NATULIQUE. Participate in creative campaigns, product launches, brand experiences and exciting collaborations.
6. Grow together. Connect with other talented creators, hairdressers and industry professionals as part of our growing Australian community.

What’s in it for you?

1. Creative opportunities. Collaborate with NATULIQUE on campaigns, storytelling and content that celebrates your individuality, creative vision, and your story.
2. Products & experiences. Access opportunities to discover our professional haircare collections, new product launches, and exclusive brand experiences.
3. Exposure & recognition. Have the opportunity to be featured across NATULIQUE’s social media, marketing campaigns and wider brand community.
4. A community of creatives. Join a network of hairdressers, colourists and creators across Australia, and meet them at shoots, education days and get-togethers where you can swap ideas, collaborate and learn from each other.
5. Opportunities to grow. As our creator community grows, so will the opportunities for deeper collaborations, paid partnerships, and long-term brand relationships.

Who we’re looking for

We’d love to hear from you if you’re:

1. An professional stylist or colourist who loves sharing your story.
2. An emerging stylist or apprentice documenting your journey.
3. Someone with a genuine passion for creativity, storytelling and social media.
4. Love creating content and building community for Instagram and TikTok.
5. Excited to connect with like-minded people and grow your audience.

How it works

We want you to focus on what you do best: creating great content

1. Create content each month. Produce short-form videos, from telling your personal story and product demonstrations to educational tips and creative storytelling.
2. We’ll support with inspiration. Receive monthly creative briefs, content ideas, engaging hooks and technical guidance to make creating easier.
3. Share with your community. Publish content on your Instagram or TikTok according to an agreed schedule, bringing your own personality and creative style to every post.

What you get

We believe great creativity deserves to be recognised, supported and rewarded.

1. Guaranteed monthly payment. Receive an agreed monthly retainer for the content you create, giving you a reliable income from your creativity.
2. Performance bonuses. Earn additional rewards based on the views, reach and performance of your content.
3. Conversion bonuses. Earn bonuses when people you introduce to NATULIQUE make a purchase or become customers through your referrals.
4. Creative support. Receive monthly content briefs, hooks, technical guidance and ideas to help you create engaging videos.
5. A community of creatives. Connect with passionate hairdressers, artists and creators who share your love for beauty, creativity and self-expression.

About NATULIQUE

Born in Denmark in 1998, NATULIQUE was founded on the belief that professional haircare could be better — better for hairdressers, better for their clients and more conscious of the world around us. Today, our products are used by professional salons around the world, with a growing family, but we’re only just getting started.

We’re changing the salon industry by creating a community that hairdressers aspire to be part of. A brand that champions independent salons, inspires the next generation of stylists, puts professionals at the heart of every decision, and shapes the industry with clean, premium, and the highest performing formulations in the world.

We’re a high-performing, family-first team, and we’re looking for people who share our belief in what’s possible. We’re building a brand, a culture, and a community that will and is defining the next generation of professional hairdressing in Australia. And this is your opportunity to help make it happen.

How to apply

If you’ve been looking for an opportunity to combine your love of people, your passion for creating content and your ambition to grow something meaningful, we’d love to meet you. Tell us about your story and why you’d love to be part of ours.

To apply, use Apply now below, or email a link to your Instagram or TikTok and a short note about why NATULIQUE to contact@natulique.com.au.

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